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Google Analytics reports: how to get meaningful insights
Google Analytics has over 200 metrics available for tracking and reporting, how on earth do you know where to start?
Jun 03, 2020 / Read More
How you can use Google Tag Manager to boost your Facebook Ads
Picture this: Your ad is popping up in the newsfeed of viewers targeted in your campaign, but they’re not converting because your targeti...
May 27, 2020 / Read More
How missing and messing up data can ruin your Marketing Analytics
Is your current use of marketing analytics keeping you from reaching your goals?
May 20, 2020 / Read More
Why Google Tag Manager is the best way to track the activity on your website
In our previous post, we covered the basics of Ecommerce Analytics, popular tools like Google Analytics, and the three main metric catego...
May 13, 2020 / Read More
Ecommerce Marketing Analytics: From Visitors to ROI
Have you ever been in a relationship with someone who genuinely confuses you with what they want — or DON’T want, and you feel like you s...
May 06, 2020 / Read More
What is Marketing Analytics and Why You’re Probably Doing It Wrong
If your company spends more to make sales than the lifetime value you get from customers, you have a problem. Savvy marketing analytics c...
Apr 29, 2020 / Read More
We are WYM Analytics
If I told you there was an untouched money pool of an estimated $3.1 TRILLION in lost sales every year in the US due to poor data use in ...
Apr 21, 2020 / Read More
The Advantages of a well functioning Data Analytics implementation
Nowadays more and more businesses are adopting cloud-based applications to reduce costs and being able to transform rapidly in a fast-evo...
Oct 08, 2019 / Read More
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Make decisions based on data: use it in your daily activity to help your clients choose between different options when decisions need to be made.
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